Will rising mortgage rates impact home sales in Brookhaven this year?
Question & Answer: Will rising mortgage rates impact home sales in Brookhaven this year? The short answer: yes, but not in every way you might expect. Rising rates influence affordability and buyer activity, but Brookhaven’s limited housing supply, strong demand, and resilient local economy mean that well-priced homes will continue to sell—and often sell quickly.
How rising mortgage rates shape home sales
Mortgage rates have climbed in recent months, averaging around 7% as of mid-2025 according to BHHS Georgia Properties. That’s nearly double what homebuyers paid just a few years ago. Higher rates translate to higher monthly payments, reducing the number of buyers who can qualify for the same home price they might have afforded previously.
As Fannie Mae reports, the “lock-in effect” continues to limit available inventory—homeowners who refinanced at 3-4% during the pandemic years are reluctant to sell and take on new loans at nearly twice the rate. This effect keeps supply tight and competition steady, especially in sought-after communities like Brookhaven and Buckhead.
Brookhaven’s local housing dynamics
In Brookhaven, homes continue to perform well despite national cooling. Realtor.com’s market snapshot shows most properties selling close to list price, with days on market between 40-60 depending on price point. This stability comes from steady job growth, quality schools, and high neighborhood appeal—all insulating factors against rate-driven slowdowns.
According to Sage & Grace Realty Group, higher rates may slightly reduce the number of qualified buyers, but serious buyers are still active—and ready to compete for well-maintained homes. Even as affordability tightens, limited listings create multiple-offer scenarios for properties that are move-in ready and properly marketed.
What rising rates mean for Brookhaven homeowners
- Buyer affordability shifts: As rates increase, buyers adjust their price range. Homes between $600,000-$900,000—Brookhaven’s most common range—see stronger demand than higher tiers where monthly payments stretch budgets.
- Fewer discretionary moves: Homeowners without a pressing need to move may stay put, reducing turnover and creating scarcity for new buyers.
- Stable to moderate price growth: Brookhaven continues to experience modest appreciation (around 3–5% year-over-year) due to sustained demand and constrained inventory.
- Strong performance for renovated homes: Updated kitchens, modern floorplans, and curb appeal help listings sell faster even in slower markets.
Expert insight from Judy Jernigan
Judy Jernigan, team lead of Sage & Grace Realty Group and founding partner of The Agency Atlanta, notes that the key is strategy, not fear. “Rising rates don’t automatically mean lower sales—they mean smarter preparation. When sellers price strategically, invest in presentation, and time their listing around buyer activity, they still achieve excellent results.”
Judy’s background in media, marketing, and live television production gives her a unique edge in presenting homes with exceptional storytelling and precision. Combined with her lifelong experience in negotiation—developed from helping her family run an antique shop—she brings both creativity and business acumen to every transaction.
What this means for you if you’re planning to sell
- Leverage professional marketing: Homes with professional photos, staging, and digital exposure attract more qualified buyers even in rate-sensitive markets.
- Price with data, not emotion: Review recent comparable sales with your agent. A realistic price can generate faster offers and limit carrying costs.
- Highlight value: In a high-rate environment, buyers look for move-in readiness, energy efficiency, and long-term stability. Position your home to stand out.
Brookhaven market resilience
While higher borrowing costs may temper the pace of sales nationally, Brookhaven’s fundamentals remain strong. Job growth across the Atlanta metro, the continued influx of corporate relocations, and proximity to top schools and recreation keep demand steady. Many local homeowners have substantial equity, allowing flexibility with pricing or offering rate buydowns to attract buyers.
According to Freddie Mac, mortgage rates may ease slightly by late 2025, giving both buyers and sellers renewed confidence. As affordability improves, pent-up demand will likely translate into more transactions—especially in high-demand areas like Brookhaven and Dunwoody.
Client experience
One client shared in a Google review: “Judy guided us through every step with patience and precision. Even with higher interest rates, she helped us price correctly and we received multiple offers within the first weekend.”
Next steps for Brookhaven homeowners
If you’re wondering whether this is the right time to sell, start by understanding your position. Request a personalized market analysis from Judy Jernigan and her Sage & Grace Realty Group team. They’ll help you evaluate equity, local demand, and marketing strategy so you can make the most informed decision for your family.
Book your private consultation at https://calendly.com/judyjernigan or explore the How to Sell Your Atlanta Home with Sage and Grace podcast for practical insights. For visual stories of homes sold across Atlanta, follow Sage & Grace Realty on Instagram and Facebook.
Helping you move forward with sage advice and grace, Judy.
